Sioux Falls police are running a marketing campaign to reduce crime

Sioux Falls Police patch and badge.

Sioux Falls, SD (KELO.com) — Sioux Falls police are going to try their hand at another marketing effort to reduce crime. They’ve enjoyed great success with their campaign to have residents lock their cars to cut the number of car thefts. Now, they’re going to take it a step further with a “Light It Up/Lock It Up” campaign. Information Officer Sergeant Aaron Benson explains the idea. Benson says the campaign will have a number of focal points. One will focus on prevent gun thefts from vehicles and another during the holiday season will shine the light on preventing package thefts from home entryways.