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Exclusive pizza purveyer announced for new Sanford Premier Center


Sioux Falls, SD (KELO-AM)  The City of Sioux Falls and SMG have reached an agreement with Papa John’s to be a marketing partner sponsor for the new Denny Sanford PREMIER Center, Sioux Falls Convention Center, and Sioux Falls Arena. Papa John’s will be the exclusive marketing partner and supplier in the pizza category for retail, dine-in, and delivery.

“We are very excited to be able to team with all the great partners in Sioux Falls,” says Missy Henry, Marketing Coordinator for Papa John’s Pizza. “The Denny Sanford PREMIER Center will be an elite entertainment and community venue, and we are very pleased that Papa John’s has been selected as the pizza partner.”

Patrons will be able to enjoy piping hot Papa John’s products for all events at a dedicated pizza concession stand located on the main concourse. Additionally, Papa John’s will have a marketing presence within the venue via permanent and electronic signage, both in the concourse as well as in the interior of the seating bowl. The sponsorship agreement is for five years and has a total package value of nearly $139,000.